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Updated Retail Outlook: 10 New Predictions for 2020

When 2019 ended, we asked retail industry experts for their 2020 predictions. At the time, they cited innovations like retailer media networks, voice shopping and…

RSS Feed April 23, 2020

TV Watchers Settle Into a New Normal Amid Covid-19 as Viewership Levels Out

As people around the country affected by stay-at-home orders have settled into their new housebound routines, time spent streaming and watching television is beginning…

RSS Feed April 23, 2020

Media Together: Editorial

As with all industries, the spread of Covid-19 has put strains on all facets of the media industry, including marketing, advertising and editorial teams. As part…

RSS Feed April 23, 2020

New Amtrak CEO William Flynn on What a Post-Covid-19 Railroad Might Look Like

Many companies allow a new CEO to take a few weeks to ease into the job. William Flynn hasn't had that luxury. The veteran transportation executive, who'd most recently…

RSS Feed April 23, 2020

PayPal Waives Fees for Cashing Government Stimulus Paper Checks

PayPal will waive all of the fees normally associated with its in-application cash-a-check feature for recipients of government stimulus paper checks, enabling users…

RSS Feed April 23, 2020

Adweek Crossover: I’m With the Brand Meets Adweek Together

We're wrapping up the fifth week of our new daily livestream, Adweek Together, with a special crossover episode featuring another of our video series, I'm With the…

RSS Feed April 23, 2020

Randall Stephenson Retires as AT&T CEO, and John Stankey Will Succeed Him

AT&T is about to have its first new CEO in 13 years. Randall Stephenson, the company's chairman and CEO, will retire as CEO effective July 1, and will serve…

RSS Feed April 23, 2020

Facebook Gaming: How to View and Follow Suggested Games

Did you know that the Facebook Gaming application will suggest video games for you to follow? If you want to see and follow the games Facebook has suggested, our…

RSS Feed April 23, 2020

Tips from 4 Chief Marketers on Leading Through a Crisis and Beyond

Over the past few weeks, the marketing community have rallied around the importance of empathy, optimism and humanity. We've discussed how important it is to not…

RSS Feed April 23, 2020

Sports Twitter Awakens During Round 1 of the 2020 NFL Draft

Twitter saw over 4 million tweets about the 2020 National Football League Draft over a 24-hour period. The activity didn't come as a surprise: With live games on…

RSS Feed April 23, 2020

It’s Time for Media and PR to Call a Truce

The contentious relationship between journalists and publicists is not new. Neither are the myriad articles and tweets that criticize the PR industry. But the global…

RSS Feed April 23, 2020

Marketers Must Humanize and Personalize the Grocery Ecommerce Experience

As widespread quarantines propel online grocery shopping for both delivery and pickup, we're seeing a different motivation take over. Before Covid-19 disrupted our…

RSS Feed April 23, 2020

More than 50 Sites Sign on to The Washington Post’s Ad Network

As The Washington Post continues to transform from a newspaper founded in the 19th century into a tech company for the 21st, it's bringing more partners along for…

RSS Feed April 23, 2020

More than 50 Sites Sign on to The Washington Post’s Ad Tech

As The Washington Post continues to transform from a newspaper founded in the 19th century into a tech company for the 21st, it's bringing more partners along for…

RSS Feed April 23, 2020

Apple Is Quietly Ramping Up Its Ad Game With Search Ads Expansion

In 2010, Apple introduced its mobile ad platform, iAd, as part of then CEO Steve Jobs' vision to beautify mobile display ads, but that shuttered in 2016. It was…

RSS Feed April 23, 2020

Budweiser’s ‘Whassup’ Revival Reminds Us to Check In; The NFL Draft Inspires Hope: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this…

RSS Feed April 23, 2020

Meal Kits Had Their Chance. Covid-19 Has Given Them Another One

For a while, meal kits were hot. They promised gourmet meals even amateur chefs could make, with preportioned ingredients sent directly to your door. A dash of maximum…

RSS Feed April 23, 2020

Google Reportedly Set to Halve Marketing Budget

As Covid-19 continues to wreak havoc on the global economy, Alphabet-owned Google is poised make significant cuts to its marketing spend according to a report from…

RSS Feed April 23, 2020

Entire Parks and Recreation Cast Reuniting on NBC for Feeding America Benefit

HBO Max's much-anticipated Friends reunion special has been delayed due to the Covid-19 pandemic, but the cast of another long-running, much-beloved NBC sitcom is…

RSS Feed April 22, 2020

TikTok Donates $4M to Support Restaurant Workers During the Coronavirus Pandemic

TikTok is donating $2 million apiece to the National Restaurant Association Educational Foundation Restaurant Employee Relief Fund and the James Beard Foundation…

RSS Feed April 22, 2020

Instagram Sets #MonthOfGood Initiative to Coincide With Ramadan

Instagram marked the start of the month of Ramadan Thursday with the start of its own #MonthOfGood initiative. The Facebook-owned photo- and video-sharing network…

RSS Feed April 22, 2020

Budweiser Reimagines Iconic ‘Whassup’ Ad to Encourage Quarantine Check-Ins

It seems that we've hit a point with quarantine where even the most introverted among us are ready for some in-person social interaction. As the days turn into weeks…

RSS Feed April 22, 2020

Social Distancing Proves Bad for Gum and Mint Sales

With more people staying at home, communicating through digital channels and aiming to maintain at least six feet of distance from others at all times, fresh breath…

RSS Feed April 22, 2020

The NFL Draft Couldn’t Come at a Better Time for Sports Fans, Brands and Media

The biggest sporting event of the foreseeable future will not involve any athletics. No one will throw a ball, block a pass or break a tackle. There will be no highlight…

RSS Feed April 22, 2020