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The Top 5 Most Creative NBA Schedule Reveals for the 2019-20 Season

What do Legos, magic tricks and graffiti have in common? They are some of the many ways that NBA franchises' social media teams have introduced their game schedules…

RSS Feed August 15, 2019

TikTok: Here’s How to Change a Video’s Volume

Did you know that you can change the volume of the audio in your TikTok videos before sharing them? Our guide will show you how this works. Note: These screenshots…

RSS Feed August 15, 2019

How This Snapchat Study Gives Insight Into the Next Generation of Car Buyers

If Ford, Honda or Jeep knew a potential customer stopped at a Burger King on the way home from the dealership, would that help them sell cars? Snapchat thinks so.…

RSS Feed August 15, 2019

Dismantling the Top 5 Tech Companies and Walled Gardens Will Protect Consumer Privacy

More than a year after GDPR went into effect, digital privacy and security remain high on the list of governmental concerns around the globe. Although the U.S. tends…

RSS Feed August 15, 2019

McDonald’s Pokes Fun at Branded Fashion With ‘Schnuggs’ (Spicy Chicken Nuggets) Apparel

You know a marketing trend is nearing the end of its cycle when a major brand both mocks it and embraces it. Back in 2017, McDonald's launched a limited-edition…

RSS Feed August 15, 2019

This Cannabis Justice Initiative Ran Its First Ad in The New York Times Special Issue Around Slavery to Make a Point

For the millions of people incarcerated for cannabis possession because of harsh laws around carrying and using it, there's no clear path towards creating massively…

RSS Feed August 15, 2019

Instagram Users Now Have a Way to Report Potential False Information

Instagram said in May that it would begin using parent company Facebook's third-party fact-checking initiative, but there was no way for its users to report suspicious…

RSS Feed August 15, 2019

YouTube Gave Creators a Little Cushion on Copyright Claims via Its Manual Claiming System

YouTube said that starting in mid-September, copyright owners using its manual claiming tool can no longer monetize videos by creators with "very short or unintentional…

RSS Feed August 14, 2019

Like ‘Talking to the Borg’: How Amazon’s Social Media Ambassadors Eerily Swarmed a Critic

For years, Amazon has been taking heat for conditions in its fulfillment centers, where labor activists say employees are chronically overworked. These criticisms…

RSS Feed August 14, 2019

Facebook’s Next Steps to Prevent Discrimination in Housing, Employment and Credit Ads

Facebook detailed changes to its Marketing API (application-programming interface) as part of its efforts to thwart discriminatory use of its targeting options for…

RSS Feed August 14, 2019

CVS Faces Social Media Backlash Over Its Relationship With Birth Control App Pill Club

CVS has found itself the target of Twitter's ire over its relationship with the birth control delivery company Pill Club. Pill Club, which lets women fill their…

RSS Feed August 14, 2019

Novartis Consolidates $600 Million Global Media Account With Publicis Groupe

Swiss pharmaceutical giant Novartis concluded an extensive review by selecting Publicis Groupe as its global media buying and planning, data and analytics partner.…

RSS Feed August 14, 2019

Influencer Arielle Charnas Is Creating Her Own Brand With the Help of the Investor Who Boosted Michael Kors

Is influencer marketing a bubble that's set to burst? Not if you ask Silas Chou. The billionaire, whose family founded South Ocean Knitters, a major producer of…

RSS Feed August 14, 2019

Why Voting With Their Wallets May Be an Idle Consumer Threat

More than 80% of consumers who participated in a brand safety survey said they would reduce or stop buying a product if it advertised alongside extreme or dangerous…

RSS Feed August 14, 2019

Adidas and Intersport Are Bringing Friday Night Stripes High-School Football Back to Twitter

Adidas and Intersport are bringing their Friday Night Stripes livestreaming series of high-school-football games back to Twitter for a second season. The first season…

RSS Feed August 14, 2019

Despite 7,500 Store Closures This Year, It’s Not All Doom and Gloom for Retail

Although it's not quite the retail apocalypse, the industry has seen thousands of store closures this year, mostly because of a number of brands declaring bankruptcy.…

RSS Feed August 14, 2019

Instagram Appears to Have Several New Features in Its Development Pipeline

Instagram appears to be developing potential new features for Stories and other parts of the photo- and video-sharing network. Developer and blogger Jane Manchun…

RSS Feed August 14, 2019

This Bank’s Mortgage Folder Turns Into Something You Can Actually Use on Move-in Day

The only thing that could potentially overshadow the joy of acquiring a new home is the actual act of moving. New beginnings are great, of course, but the need to…

RSS Feed August 14, 2019

50% of U.S. Teens Are Getting Their News From YouTube, But Not From News Organizations

Teens getting the majority of their news online shouldn't come as a surprise, as the days of reading a physical newspaper or settling in front of the television…

RSS Feed August 14, 2019

CVS Health Consolidates Majority of $159 Million US Media Account With UM

A spokesperson confirmed that pharmacy chain CVS Health has consolidated the majority of its U.S. media buying and planning responsibilities with IPG Mediabrands…

RSS Feed August 14, 2019

Papa John’s Names Camp + King Its Creative Agency of Record

Papa John's has once again appointed a new creative agency. Camp + King has been named creative agency of record for the pizza chain, which has dealt with its share…

RSS Feed August 14, 2019

TikTok: Here’s How to Create a Video Using a Photo Template

Did you know that TikTok allows you to create videos using photo templates that combine your own photos with various on-screen effects and music? Our guide will…

RSS Feed August 14, 2019

Ad Festivals Still Have a Long Way to Go to Achieve Equality

"Can she be included in the fee?" is something I overheard at the Carlton at this year's Cannes Lions. Words like "inclusivity" and "diversity" are included in every…

RSS Feed August 14, 2019

Outdoor Voices Brings Back a Fan Favorite Style With a Campaign Dedicated to Its Community

Outdoor Voices, the digitally native activewear brand, is growing up. As the company prepares to roll out its biggest campaign to date showcasing its highest-rated,…

RSS Feed August 14, 2019