Chief Marketing Officer Chris Spadaccini Out at WarnerMedia Entertainment
Key Insight: Spadaccini's exit is the latest high-profile departure after Bob Greenblatt and Kevin Reilly's exits last month. Chris Spadaccini, the chief marketing…
Walmart Is Offering Home Covid-19 Testing Kits by Drone
U.S. consumers may one day be able to acquire at-home Covid-19 test kits by air thanks to a new partnership between retail giant Walmart, clinical laboratory Quest…
With the Help of Former Stars, FanDuel’s NFL Campaign Makes Betting Look Easy
Miraculously, football is back. With it comes the return of sports betting, which has become a multi-billion dollar industry since a 2018 Supreme Court decision…
You Can’t Vote If You’re Not Registered, Austin Agency Reminds Texans
Amid the clutter of news, advertising and communication about the upcoming election, there is one crucial step that isn't necessarily being explicitly addressed:…
Jeff Bezos Gives a Sneak Peek Into the First of Many Tuition-Free Preschools
The first free preschool funded by Amazon founder Jeff Bezos' $2 billion Bezos Day One Fund will open on Oct. 19 in Des Moines, Wash., which is about 16 miles south…
Facebook Gaming, Universal Music Group Team Up on NBA2K21 Bragging Rights Tournament
Facebook Gaming is teaming up with Universal Music Group on the NBA2K21 Bragging Rights Tournament, which will be livestreamed exclusively on Facebook Gaming Tuesday…
Has 2020 Got You Pining for Simpler Times? General Mills Brings Back Classic Cereal Recipes
To help us all lean into childhood nostalgia--that sweet, sweet respite from the ever-worsening reality we call 2020--General Mills is releasing four classic breakfast…
Paramount Network Plans Yet Another Rebrand and Name Change
Key Insight: Few cable networks have been rebranded as much as Paramount Network over the years. ViacomCBS, fresh off announcing plans to rebrand streamer CBS All…
YouTube Updates Efforts to Keep People Under 18 From Viewing Inappropriate Content
YouTube provided an update on steps it is taking to prevent viewers under 18 from seeing inappropriate content. The Google-owned video site said n a blog post Tuesday…
Prime Day Has an Unofficial Date, Which Would Kick Off the Earliest Holiday Shopping Season Ever
We may finally have a start date for Amazon Prime Day 2020: Tuesday, Oct. 13. That's according to CNET, which cited "four people with knowledge of Amazon's plans."…
A Shuttered New York City Bar and Its Resilient Owner Star in This Moving Facebook Ad
It's estimated that roughly one-third of New York City's small businesses may never reopen, according to data from the Partnership for New York City. One such business…
TikTok Reaches Out to Other Social Platforms to Work Together on Violent, Graphic Content
On the same day TikTok released its Global Transparency Report for the first half of 2020, interim head Vanessa Pappas sent a letter to the heads of nine other social…
Unilever’s Mira Beauty Hires New CPO and Its First CMO
Days after its $9 million fundraiser led by Unilever Ventures and 14W, Mira Beauty, a community-driven site for makeup and skincare reviews and purchasing, has announced…
How Ruth Bader Ginsburg Inspired Marketing’s Changemakers
On Friday evening, so many of us let out a collective gasp when hearing of Supreme Court Justice Ruth Bader Ginsburg's passing. As a marketer across innovation and…
Twitter’s MoPub Mobile Monetization Platform Turns 10
Twitter's MoPub mobile monetization platform is celebrating its 10th anniversary by sharing its Next 10 list of 10 clients and partners that it sees driving the…
These Dave & Buster’s Spots Are Weird, but They Definitely Get Your Attention
Some may say the quirky tagline is dead, but history shows us that when done well, it can become a magical thing that seeps into culture. The best recent example…
Amazon Rolls Out Its Own Peloton Competitor, Prime Bike
There's a new Peloton alternative in town. Three-year-old connected fitness brand Echelon has launched the Prime Bike, with none other than ecommerce giant Amazon.…
Airlines Are Set for Major Layoffs, but Marketers Won’t Be Affected
With travel demand still well below prepandemic levels, the airline industry has requested a second round of federal bailout funds. Should legislative aid fail to…
Twitter Sets Big Push for National Voter Registration Day
Twitter has big plans for National Voter Registration Day Tuesday. Public policy director Bridget Coyne said in a blog post, "Today, we're rolling out new tools…
Bumble Buys Eye-Catching Newspaper Ads in Honor of RBG’s Legacy
Bumble, the buzzy dating app that puts control of the conversation in the hands of women, took out full page ads in three major newspapers this week to honor Supreme…
How Former W+K Executive Producer Sue Kim Got Her Brilliant Netflix Documentary Made
The Netflix documentary Speed Cubers is filled with surprises. On the surface, one might think that the Sue Kim-directed film is a linear look into the world of…
Facebook: How to View the Voting Information Center
Facebook added a Voting Information Center to Instagram and the flagship Facebook mobile application in August. Users can visit this menu to check their voter registration…
Why Is American Giant, Home of the $112 Luxury Hoodie, Now Making Sweatshirts From Fabric Scraps?
Next to the oil industry, the apparel business--with its water use, fabric dyeing and high waste rate--is the most polluting business in existence, sending a quarter…
Nextdoor, H&R Block Team Up on 10 Neighborhood Projects Across the US
Nextdoor is teaming up with H&R Block on 10 community projects across the country aimed at building more resilient communities, reducing social isolation and…