Reddit Adds Paula Price to Board of Directors
Reddit continued to add to its board of directors, naming Paula Price as its newest member. Price has served on the boards of directors at six public companies,…
Good Riddance to Office Holiday Parties: Thursday’s First Things First
Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this…
The Era of Gap’s Mass Appeal Is Over—But Specialization Could Bring the Brand Back
Twenty-some-odd years ago, few brands loomed larger in American fashion than Gap. Its signature logo hoodies were omnipresent at high schools and on college campuses,…
Facebook Files Lawsuit Over Cloning of Instagram Accounts
Facebook filed a lawsuit in the U.S. Thursday aimed at preventing the creation of clone sites. The social network accused Ensar Sahinturk of using automation software…
Here Are the Winners of the Fifth Annual Shorty Social Good Awards
The winners of the Fifth Annual Shorty Social Good Awards were saluted Thursday night during an invite-only virtual event hosted by actor Arturo Castro. Arturo CastroThe…
This Clever Men’s Mental Health PSA Isn’t Quite What It Seems
When someone appears to be doing OK on the outside, it can be easy to assume that they're doing OK on the inside. But that's not always the case, as this simple…
Facebook Receives 173,592 Government Requests for User Data in 1H 2020
Facebook Thursday released its biannual Transparency Report for the first half of 2020, which also included its Community Standards Enforcement Report. Vice president…
How 3 Sports Leagues Leaned Into Brand Purpose More Than Ever This Year
Brand purpose has long been a focus of marketers who want their brands to stand for something bigger than the products or services they sell. It's been such a buzzy…
More Than 800 Creatives Are Coming Together to Help Democrats Win Georgia’s Senate Races
With the dust barely settled on the presidential election, politically-minded ad industry creatives are already turning their attention to two runoff Senate races…
For Denny’s, Driving Around America to Feed Veterans Is a Trip Back to Its Founding Purpose
If you open the menu at any Denny's and flip to the sandwich section, you'll see an item called The Super Bird. It's a hefty Dagwood made with turkey, Swiss cheese,…
To Compete Online, Walgreens Overhauls Its App and Loyalty Program
Pharmacy chain Walgreens is introducing a more robust loyalty program called myWalgreens today, part of a thorough overhaul including a fully redesigned mobile app,…
How Visa Pivoted Its Marketing When the Tokyo Olympics Were Postponed
One outcome of the coronavirus pandemic is that two Olympic games will now occur within just months of each other. The International Olympic Committee's postponement…
BuzzFeed Is Acquiring HuffPost in a Broader Partnership Deal With Verizon Media
BuzzFeed will acquire HuffPost from Verizon Media, the two companies said today in a joint statement. BuzzFeed CEO and founder Jonah Peretti, who also co-founded…
Shutterstock Forecasts Creatives Will Use Calm Colors in 2021 After 2020’s Vivid Hues
In 2021, the visual world will reject this year's shift toward saturated hues and embrace a calmer, more natural aesthetic, according to Shutterstock. The company…
Lowe’s ‘Letters to Home’ Holiday Campaign Is Full of Gratitude
As many brands lean into fantasy this holiday season to give consumers an escape from the stress of all 2020 has brought us thus far, Lowe's decided to go a different…
Facebook: Hate Speech Accounts for 10 or 11 of Every 10,000 Pieces of Content Viewed
Facebook began measuring the prevalence of hate speech on its platform globally in the November 2020 edition of its Community Standards Enforcement Report, pegging…
Twitter Arrives Late to the Stories Craze—But Aims to Make a Dent with Fleets
Twitter's latest innovation is more imitation. Twitter Fleets, vertical content that disappears after 24 hours, is a so-late-it's-funny take on Snapchat Stories,…
Publicis Groupe Hires US Chief Growth Officer From AT&T’s Xandr
Publicis Groupe brought back a familiar face, hiring Jay Askinasi as its chief growth officer, U.S. In the newly-created role, Askinasi will be tasked with leading…
Shortened Sales Cycles and Cancellation Clauses Stoke Publisher Concern in 2021
While a number of digital publishers are enjoying a plentiful end to the year, the shortened sales cycle, market instability and nervous clients pushing for cancellation…
Why Is Miller Lite’s Ad About Holiday Parties So Unnerving? Because No One in It Is Real
When word inevitably comes down that your office's holiday party is now a BYOB virtual happy hour, will you be happy or sad? The answer probably depends on how much…
Snap Rolls Out Suite of Ad Products for App Marketers
Snap Inc. continued its focus on direct-response marketers with its rollout of an advertising product suite Thursday geared specifically toward application marketers.…
The Dodo Kicks Off ‘Weirdest Pets Challenge’ on Instagram Reels
Animal brand The Dodo kicked off its "Weirdest Pets Challenge" on Instagram Reels Thursday. Fans are invited to show off their pets' funniest, most bizarre behaviors…
Sarah Watson, BBH New York Chairman and Global CSO, Is Leaving
After a long run, BBH's global chief strategy officer and New York chairman Sarah Watson is calling it quits at the end of this year. She's leaving to pursue a career…
Twitter: How to Send a Fleet
Twitter debuted Fleets earlier this week, allowing users to share disappearing tweets to their tops of their feeds, similar to how one shares disappearing posts…