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What the Job Market Looks Like for 2021 Grads

This time last year, the outlook for new grads wasn't exactly rosy. But luckily, while the pandemic isn't quite in our rearview mirror, 2021 is a better year for…

RSS Feed May 5, 2021

How The Fat Jewish Packaged His Persona Inside a Can of Babe Wine

Josh Ostrovsky, more commonly known as The Fat Jewish, probably doesn't even own a suit. The internet sensation much prefers sporting frosted tips, a fuzzy pink…

RSS Feed May 5, 2021

Why Sheba Is Regrowing Its Own Coral Reef

To help prevent the extinction of coral reef, cat food brand Sheba has committed marketing investment through its latest initiative to restore thousands of square…

RSS Feed May 5, 2021

Invstr, Tastemade Debut Snap Minis

Invstr and Tastemade threw their hats into the Snap Minis ring Thursday. Snap Minis--bite-sized utilities built with HTML5 that work for all Snapchatters on all…

RSS Feed May 5, 2021

Messenger From Facebook, Instagram DMs Get New Features

Facebook revealed several updates to messaging via Instagram and Messenger From Facebook Thursday. Instagram users on iOS can now send a visual reply in Instagram…

RSS Feed May 5, 2021

British Baker Warburtons Keeps George Clooney Waiting on a Video Call

With successful campaigns featuring Sylvester Stallone, Robert DeNiro and the Muppets under its belt, British family baker Warburtons has enlisted Oscar winner George…

RSS Feed May 5, 2021

Clorox, NHL Ink Multiyear North American Partnership

Clorox is now the official cleaning and disinfecting product partner of the National Hockey League under terms of a multiyear North American partnership revealed…

RSS Feed May 5, 2021

BBC ECD Helen Rhodes Set to Join BBH London

BBC executive creative director Helen Rhodes, who last year worked on the British broadcaster's award-winning "Bringing Us Closer" trailer to bring hope to viewers…

RSS Feed May 5, 2021

How ‘Pigs in a Blanket’ Dog Toy Ad Went Viral for BARK’s Head of Content

Starting out as the third BARK employee, Stacie Grissom uses internet culture to fuel and rethink their content strategy at the monthly dog-product subscription…

RSS Feed May 5, 2021

Xaxis Teams Up With Cavai for Post-Cookie Creative Offer

With third-party cookies destined to be consigned to the grave, clients will be under pressure to develop more direct-to-consumer relationships. As a result, WPP's…

RSS Feed May 5, 2021

Honoring the Creator Movement at Adweek’s First Creator Visionary Awards

As you're probably aware, this week we're proudly producing the first Social Media Week under the Adweek banner. Included in this week-long celebration of social…

RSS Feed May 5, 2021

Impossible Now Has a New Venue for Its Faux Meat: School Lunchrooms

Impossible Foods, fresh off its first national ad campaign aimed at hard-core meat lovers, will be targeting younger consumers next with its launch onto school menus…

RSS Feed May 5, 2021

Instagram Adds a Captions Sticker for Stories

Instagram added a captions sticker for Stories, and the Facebook-owned photo- and video sharing network plans to test a similar option for Reels. The new sticker…

RSS Feed May 5, 2021

Pinterest Adds 2 New Creator Leads

Pinterest added two new creator leads, both of whom will report to head of content and creator partnerships Aya Kanai. Marta Topran joined the company as beauty…

RSS Feed May 5, 2021

Tumblr Stakes its Claim as the Queerest Place on the Internet

Tumblr is the queerest place on the internet, and it's proud of that fact. The platform released the following statistics this week, citing fourth-quarter-2020 data…

RSS Feed May 5, 2021

Fox Isn’t Upset About Losing Thursday Night Football to Amazon

On Monday, Amazon said that its major deal with the NFL to bring Thursday Night Football exclusively to the streaming service would happen in the 2022 season instead…

RSS Feed May 4, 2021

Facebook Wants Users to Check In on Themselves, Friends During Mental Health Awareness Month

Facebook cited a recent study by the World Health Organization, which found that Covid-19 disrupted or halted critical mental health services in 93% of countries…

RSS Feed May 4, 2021

TikTok Sets Initiatives to #SupportSmallBusiness Throughout May

TikTok will recognize National Small Business Week throughout the month of May by enabling users to share their favorite small businesses and discover those of other…

RSS Feed May 4, 2021

CeraVe Spotlights Unsung Heroes With a Short Docuseries for National Nurses Week

Dermatological skincare brand CeraVe is celebrating frontline workers with a new digital campaign spotlighting nurses. CeraVe released "Heroes Behind the Masks,"…

RSS Feed May 4, 2021

Facebook Begins Accepting Applications for 2021 Facebook Community Accelerator Program

Facebook is accepting applications through May 31 for the 2021 Facebook Community Accelerator Program, and the company has committed up to $7.5 million in funding…

RSS Feed May 4, 2021

Twitter Announces New Content Partnerships at NewFronts

Twitter stressed live content and real-time connection in its presentation at the 2021 Digital NewFronts on Wednesday. The company also announced a slate of new…

RSS Feed May 4, 2021

An AI-Powered Approach Is Key to Customer Experience Management 

When it comes to customer experience management on social media, Paul Herman, vp of customer engagement and market intelligence at Sprinklr, says brands have a lot…

RSS Feed May 4, 2021

BBC Global News Spotlights Importance of Brand Purpose and Trust at NewFronts

BBC Global News traditionally uses its NewFronts presentations to make announcements about upcoming digital initiatives. But the company decided to go in a different…

RSS Feed May 4, 2021

BMW Projected AI-Generated Art Onto Its Cars for New Campaign

BMW is turning its cars into a canvas for a robot artist as part of a new campaign that makes use of cutting-edge creative AI. The German auto brand and agency Goodby,…

RSS Feed May 4, 2021