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Reddit Adds Paula Price to Board of Directors

Reddit continued to add to its board of directors, naming Paula Price as its newest member. Price has served on the boards of directors at six public companies,…

RSS Feed November 19, 2020

Good Riddance to Office Holiday Parties: Thursday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this…

RSS Feed November 19, 2020

The Era of Gap’s Mass Appeal Is Over—But Specialization Could Bring the Brand Back

Twenty-some-odd years ago, few brands loomed larger in American fashion than Gap. Its signature logo hoodies were omnipresent at high schools and on college campuses,…

RSS Feed November 19, 2020

Facebook Files Lawsuit Over Cloning of Instagram Accounts

Facebook filed a lawsuit in the U.S. Thursday aimed at preventing the creation of clone sites. The social network accused Ensar Sahinturk of using automation software…

RSS Feed November 19, 2020

Here Are the Winners of the Fifth Annual Shorty Social Good Awards

The winners of the Fifth Annual Shorty Social Good Awards were saluted Thursday night during an invite-only virtual event hosted by actor Arturo Castro. Arturo CastroThe…

RSS Feed November 19, 2020

This Clever Men’s Mental Health PSA Isn’t Quite What It Seems

When someone appears to be doing OK on the outside, it can be easy to assume that they're doing OK on the inside. But that's not always the case, as this simple…

RSS Feed November 18, 2020

Facebook Receives 173,592 Government Requests for User Data in 1H 2020

Facebook Thursday released its biannual Transparency Report for the first half of 2020, which also included its Community Standards Enforcement Report. Vice president…

RSS Feed November 18, 2020

How 3 Sports Leagues Leaned Into Brand Purpose More Than Ever This Year

Brand purpose has long been a focus of marketers who want their brands to stand for something bigger than the products or services they sell. It's been such a buzzy…

RSS Feed November 18, 2020

More Than 800 Creatives Are Coming Together to Help Democrats Win Georgia’s Senate Races

With the dust barely settled on the presidential election, politically-minded ad industry creatives are already turning their attention to two runoff Senate races…

RSS Feed November 18, 2020

For Denny’s, Driving Around America to Feed Veterans Is a Trip Back to Its Founding Purpose

If you open the menu at any Denny's and flip to the sandwich section, you'll see an item called The Super Bird. It's a hefty Dagwood made with turkey, Swiss cheese,…

RSS Feed November 18, 2020

To Compete Online, Walgreens Overhauls Its App and Loyalty Program

Pharmacy chain Walgreens is introducing a more robust loyalty program called myWalgreens today, part of a thorough overhaul including a fully redesigned mobile app,…

RSS Feed November 18, 2020

How Visa Pivoted Its Marketing When the Tokyo Olympics Were Postponed

One outcome of the coronavirus pandemic is that two Olympic games will now occur within just months of each other. The International Olympic Committee's postponement…

RSS Feed November 18, 2020

BuzzFeed Is Acquiring HuffPost in a Broader Partnership Deal With Verizon Media

BuzzFeed will acquire HuffPost from Verizon Media, the two companies said today in a joint statement. BuzzFeed CEO and founder Jonah Peretti, who also co-founded…

RSS Feed November 18, 2020

Shutterstock Forecasts Creatives Will Use Calm Colors in 2021 After 2020’s Vivid Hues

In 2021, the visual world will reject this year's shift toward saturated hues and embrace a calmer, more natural aesthetic, according to Shutterstock. The company…

RSS Feed November 18, 2020

Lowe’s ‘Letters to Home’ Holiday Campaign Is Full of Gratitude

As many brands lean into fantasy this holiday season to give consumers an escape from the stress of all 2020 has brought us thus far, Lowe's decided to go a different…

RSS Feed November 18, 2020

Facebook: Hate Speech Accounts for 10 or 11 of Every 10,000 Pieces of Content Viewed

Facebook began measuring the prevalence of hate speech on its platform globally in the November 2020 edition of its Community Standards Enforcement Report, pegging…

RSS Feed November 18, 2020

Twitter Arrives Late to the Stories Craze—But Aims to Make a Dent with Fleets

Twitter's latest innovation is more imitation. Twitter Fleets, vertical content that disappears after 24 hours, is a so-late-it's-funny take on Snapchat Stories,…

RSS Feed November 18, 2020

Publicis Groupe Hires US Chief Growth Officer From AT&T’s Xandr

Publicis Groupe brought back a familiar face, hiring Jay Askinasi as its chief growth officer, U.S. In the newly-created role, Askinasi will be tasked with leading…

RSS Feed November 18, 2020

Shortened Sales Cycles and Cancellation Clauses Stoke Publisher Concern in 2021

While a number of digital publishers are enjoying a plentiful end to the year, the shortened sales cycle, market instability and nervous clients pushing for cancellation…

RSS Feed November 18, 2020

Why Is Miller Lite’s Ad About Holiday Parties So Unnerving? Because No One in It Is Real

When word inevitably comes down that your office's holiday party is now a BYOB virtual happy hour, will you be happy or sad? The answer probably depends on how much…

RSS Feed November 18, 2020

Snap Rolls Out Suite of Ad Products for App Marketers

Snap Inc. continued its focus on direct-response marketers with its rollout of an advertising product suite Thursday geared specifically toward application marketers.…

RSS Feed November 18, 2020

The Dodo Kicks Off ‘Weirdest Pets Challenge’ on Instagram Reels

Animal brand The Dodo kicked off its "Weirdest Pets Challenge" on Instagram Reels Thursday. Fans are invited to show off their pets' funniest, most bizarre behaviors…

RSS Feed November 18, 2020

Sarah Watson, BBH New York Chairman and Global CSO, Is Leaving

After a long run, BBH's global chief strategy officer and New York chairman Sarah Watson is calling it quits at the end of this year. She's leaving to pursue a career…

RSS Feed November 18, 2020

Twitter: How to Send a Fleet

Twitter debuted Fleets earlier this week, allowing users to share disappearing tweets to their tops of their feeds, similar to how one shares disappearing posts…

RSS Feed November 18, 2020