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Mark Cuban Wants to Deliver ‘Podcasting 2.0’ to the Masses

Mark Cuban thinks Clubhouse is "OK," but the Dallas Mavericks owner and co-host of ABC's Shark Tank has bigger plans for voice-first social platforms. Top line Cuban,…

RSS Feed February 21, 2021

Instagram Debuts New Resources for National Eating Disorders Awareness Week

Instagram marked National Eating Disorders Awareness Week this week with the introduction of new ways to support users who may be affected by negative body image…

RSS Feed February 21, 2021

Profiles in Black Creativity: Ladi Fatade’s Network for Creatives of Color

Throughout Black History Month, we're partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising…

RSS Feed February 21, 2021

How to Sign Up for Clubhouse

Clubhouse is a new social networking application built around audio conversations. It allows users to create a profile and follow other users around the world, chat…

RSS Feed February 21, 2021

New Streamer Discovery+ Touts Early Success, but Subscriber Count Is Unclear

After rolling out Discovery+ less than two months ago, Discovery executives say the two-tiered streaming service is off to a roaring start. But when it comes to…

RSS Feed February 21, 2021

Google Resumes Political Advertising Following Insurrection Pause

Nearly two months after the insurrection at the United States Capitol, Google informed advertisers it will resume political advertising. The company had paused such…

RSS Feed February 21, 2021

Misinformation on Social Media Still Rampant, According to Pew’s Latest Report on American News Consumption

Pew Research Center published a report this morning on Americans' news habits during 2020, based on 10 surveys of 9,000 adult Americans. The analysis of trends in…

RSS Feed February 21, 2021

Bacardi Urges Snapchatters to Show Off Their Conga Moves

Bacardi became the first alcoholic beverage brand to tap Snapchat's augmented reality 3D full body tracking technology with the debut of its custom dance lens Monday.…

RSS Feed February 21, 2021

For His Encore, Jet.com Co-Founder Nate Faust Aims to Make Delivery Sustainable

After selling Jet.com to Walmart for $3.3 billion in 2016, and then helping the retail giant build an online business that, at one point during the pandemic, was…

RSS Feed February 21, 2021

TikTok Details Initiatives for National Eating Disorders Awareness Week

This week is National Eating Disorders Awareness Week, and TikTok is rolling out several new features and initiatives to help to encourage body inclusivity and provide…

RSS Feed February 21, 2021

YouTube Reveals 2020 US Bumper Ads Leaderboard of Top 6-Second Ads

YouTube revealed its 2020 U.S. Bumper Ads Leaderboard Monday, featuring the top six-second ads on its platform over the past year. The ads were initially ranked…

RSS Feed February 21, 2021

Nickelodeon Sets Family-Friendly Upfront Event, Its First Since 2018

A lot has changed since the last time Nickelodeon held a standalone upfront event three years ago. The brand has a new president (Brian Robbins), a new ad sales…

RSS Feed February 21, 2021

How Shelley Stewart Subverted the System to Become an Advertising Success

All his life, Shelley Stewart has been breaking barriers to rise above poverty, brutality and prejudice. The founder of o2ideas, a 54-year-old agency in Birmingham,…

RSS Feed February 21, 2021

Adweek Podcast: Challenger Brands Continue to Shake up the Landscape

This week, as we head into Adweek's third-annual Challenger Brands Summit, we look at some of the notable speakers and sessions attendees will see on the virtual…

RSS Feed February 21, 2021

Jennifer Garner and Once Upon a Farm Are on a Mission to Feed Kids and Elevate Nutrition

As its name implies, Jennifer Garner's popular Instagram series "Pretend Cooking Show" isn't a master class in the culinary arts. The actor-producer-philanthropist,…

RSS Feed February 21, 2021

Cable Networks Remain Profitable Despite Cord-Cutting—but Upheaval Is Coming

Just a few weeks into 2021, the cable TV industry seemed primed for a significant thinning of its ranks. On Jan. 22, NBCUniversal said that it would shut down its…

RSS Feed February 21, 2021

Infographic: Where Gen Z and Millennials Are Getting Their Entertainment and Distraction

Whether it's to absorb the ever-changing news or simply find distraction from increasingly stressful days, more consumers--particularly Gen Z and millennials--are…

RSS Feed February 21, 2021

How David Beats Goliath in the Battle of Brand Perception

Nimble companies, those that do not carry the baggage of legacy marketing theories and processes, are well-equipped to capture consumer trust in today's market.…

RSS Feed February 21, 2021

In a Year of Uncertainty, These Brands Defined What It Means to Disrupt

When Adweek launched its Challenger Brands franchise two years ago, "challenge" still went by its traditional definition--to engage in competition, to push limits,…

RSS Feed February 21, 2021

Profiles in Black Creativity: Lawrence Alexander Helps Spectrum Stand Out

Throughout Black History Month, we're partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising…

RSS Feed February 20, 2021

Profiles in Black Creativity: Jim Glover Introduces McDonald’s Breakfast to America

Throughout Black History Month, we're partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising…

RSS Feed February 19, 2021

6 Seconds or 15 Seconds? Snap, Magna, IPG Media Lab Seek the Answer

What's the difference between six seconds and 15 seconds? Snap Inc., Magna and IPG Media Lab fought the urge to reply, "nine seconds," and instead examined responses…

RSS Feed February 19, 2021

Road to Challenger Brands: How Vrbo Plans to Bounce Back From the Pandemic

Short-term rentals saw a rebound this past year once it became clear consumers were comfortable with the idea of staying in private vacation homes rather than hotels.…

RSS Feed February 18, 2021

Facebook Gaming Backs Community Tournaments With Prize Money, Technology

Facebook Gaming is teaming up with several gaming community partners to hold over 90 community tournaments. The tournaments are open to the public, and Facebook…

RSS Feed February 18, 2021