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Ed Sheeran Got a Heinz Tattoo, So Heinz Gave Its Ketchup Bottle Ed Sheeran Tattoos

The love affair between Ed Sheeran and Heinz Ketchup has transcended endorsement deals and is rapidly approaching the level of "annoyingly enraptured celebrity couple."…

RSS Feed August 11, 2019

TikTok: Here’s How to Add a GIF to a Video

Did you know you can add GIFs to your TikTok videos before sharing them? Our guide will show you how this is done. Note: These screenshots were captured in the TikTok…

RSS Feed August 11, 2019

This TV Network Built a Massive $50 Million Studio Mostly to Take on Netflix

RIO DE JANEIRO--It's not just U.S. media behemoths going after Netflix. Latin America's biggest production company, Brazil's Globo, is vowing to never sell its shows…

RSS Feed August 11, 2019

Droga5 London’s First Mini Work, Starring Matt Dillon, Isn’t an Ad and Features No Minis

Droga5 London won the global Mini account early last year, but if you're curious to see the first work coming out of the partnership, you might have a hard time…

RSS Feed August 11, 2019

We Spent a Night at the Taco Bell Hotel, Where Everything Is Supremely on Brand

That gong you just heard? You know it as the signature sound of Taco Bell from its commercials, but now it also summons guests to The Bell: A Taco Bell Hotel and…

RSS Feed August 8, 2019

RAICES Accuses Ogilvy of ‘False Solidarity on an Epic Scale’ and Asks Agency to Drop CBP

Texas-based migrant advocacy group RAICES, one of the leading voices in the political debate over President Donald Trump's immigration policies, today posted a letter…

RSS Feed August 8, 2019

As Ire Over Gun Sales Builds, Walmart Conducts a ‘Thorough’ Policy Review

After a mass shooting inside a Walmart store in El Paso, Texas--which came on the heels of a Walmart employee gunning down two coworkers inside another store in…

RSS Feed August 8, 2019

Q&A: Qualcomm CMO Says 5G’s Potential Is ‘Not Well-Understood’ Among Business Leaders

With the next generation of wireless network, 5G, set to open the door to a host of new connected-device markets, Qualcomm has been remaking its marketing operations…

RSS Feed August 8, 2019

Q&A: Qualcomm CMO Says 5G’s Potential Is ‘Not Well Understood’

With the next generation of wireless network, 5G, set to open the door to a host of new connected device markets, Qualcomm has been remaking its marketing operations…

RSS Feed August 8, 2019

Down but Not Out, Gerry Graf Still Believes ‘Creativity Sells a Ton of Shit’

When news broke earlier this week that independent, famously "crazy" creative agency Barton F. Graf would shut its doors at the end of the year, many ad industry…

RSS Feed August 8, 2019

Canada’s Charming PSAs About Getting ‘Barely High’ Won’t Judge You. Just Don’t Drive

There's a big difference in how it feels to be stoned out of your mind versus just "barely high," but a new PSA campaign out of Ontario wants to remind cannabis…

RSS Feed August 8, 2019

How Privacy Is Moving Away From Being Optional for Brands

It didn't take long for trouble to begin. Once the EU's General Data Protection Regulation (GDPR) came into force on May 25, 2018, European NGOs immediately started…

RSS Feed August 8, 2019

Here Are 7 Ways Networks Said They Were ‘Superior’ to Netflix at TCA Summer Press Tour

After 17 days, the Television Critics Association's summer press tour has come to a close. During the past two-and-a-half weeks, several dozen broadcast, cable and…

RSS Feed August 8, 2019

TikTok: Here’s How to Add Stickers to a Video

Did you know that TikTok allows you to add stickers (like a poll sticker) to your videos before sharing them? Our guide will show you how this works. Note: These…

RSS Feed August 8, 2019

Betty White Lends Her Voice and Facial Expressions to Smokey Bear for Mascot’s 75th Birthday

The Ad Council's iconic Smokey Bear has had a long run. Invented in 1944, he's gotten everything from his own U.S. postage stamp to an act named after him in Congress.…

RSS Feed August 8, 2019

SoulCycle and Equinox Announce Peloton Competitor on Pretty Much the Worst Day Possible

SoulCycle and Equinox knew they were going to have a big week--but not for the reasons that ended up landing their names in headlines. On Wednesday, the boutique…

RSS Feed August 7, 2019

This Fake Ikea Manual Explains the A$AP Rocky Case So Even Donald Trump Can Understand It

A pair of Swedish creatives are poking fun at Donald Trump's involvement in rapper A$AP Rocky's legal troubles with an Ikea-inspired manual that gives tongue-in-cheek…

RSS Feed August 7, 2019

When There’s a Lunchroom Meme About Brands, Everyone Wants a Seat at the Table

If you haven't seen it already, there's a high school lunchroom-themed meme floating around the internet with the caption: It's lunchtime. Who you sitting with?…

RSS Feed August 7, 2019

As Hotels Go More Sustainable, Abandoning Mini Toiletries Could Hurt Charities

When InterContinental Hotels Group (IHG) announced last week it was getting rid of those ubiquitous mini bottles of toiletries from its roughly 843,000 rooms, Jack…

RSS Feed August 7, 2019

Social Media Users Are Just Plain ‘Worn Out’ by Political Posts and Discussions

If you've had it up to here with political posts and discussions on social platforms, you are not alone, according to Pew Research Center. A recent Pew survey of…

RSS Feed August 7, 2019

NBC Will Air The Tonight Show After Sunday Night Football 5 Times This Fall

The Tonight Show Starring Jimmy Fallon is expanding to Sundays--briefly--this fall. NBC will air five episodes of The Tonight Show this fall, after Sunday Night…

RSS Feed August 7, 2019

Facebook Is Testing Subscriptions on Its Facebook Watch Video Destination

Facebook will begin testing subscriptions on its Facebook Watch video destination in the U.S., with initial publishing partners BritBoxTV, CollegeHumor Dropout,…

RSS Feed August 7, 2019

How to Create Successful—and Meaningful—Experiential Marketing Events, According to Eventbrite and Giant Spoon

When it comes to events, few players are more powerful than Eventbrite and Giant Spoon. The former, an event management website, allows people to buy and sell tickets…

RSS Feed August 7, 2019

Won’t Quit for Yourself? This Heartbreaking PSA Warns Smokers of the Toll on Their Pets

You're not going to like this ad, but that doesn't mean you shouldn't watch it. In its newest gut-punch of a PSA, New Zealand anti-smoking initiative Quitline reminds…

RSS Feed August 7, 2019