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Retail Had an Uneven Week as Earnings and Announcements Rolled In

Retail had a bit of a mixed week, with discounters Dollar General and Dollar Tree emerging as clear winners with comparable sales increases. However, concerning…

RSS Feed May 28, 2020

Twitter Brings Drafts, Scheduling Tweets to Twitter.com

Twitter added the ability to save tweets as drafts and to schedule tweets to Twitter.com. The social network revealed the new features in a Twitter Support tweet,…

RSS Feed May 28, 2020

New Digital Studio Lets Brands Build Their Own Realistic Human Avatars Powered by AI

Businesses may soon be able to designate duties like customer support or training exercises to life-like virtual personas through a new tool from artificial intelligence…

RSS Feed May 28, 2020

Essity Is Breaking Taboos Around Periods in Its Advertising

Everyone's familiar with the classic format for a pad or tampon commercial: smiling women clad head-to-toe in white, flying across the screen in bursts of femininity…

RSS Feed May 28, 2020

Google News Initiative Reveals Grant Winners for Journalism Emergency Relief Fund

Google provided an update on the Google News Initiative Journalism Emergency Relief Fund it started last month, saying that grants ranging from $5,000 to $30,000…

RSS Feed May 28, 2020

This Free Advertising School on Reddit Wants to Help New Grads Break Into the Industry

The last thing Dan Greener and Joe Federer expected to do during a pandemic was start an online advertising school. When stay-at-home orders went into place across…

RSS Feed May 28, 2020

4 Emerging Trends Marketers Are Leaning Into Right Now

In recent weeks, the brand marketing community has rallied together over many virtual conversations and Slack chats to hash out the challenges, opportunities and…

RSS Feed May 28, 2020

This New App Wants to Connect Food Service Workers With Available Gigs

As millions of restaurant staffers and other service workers face unemployment as a result of the coronavirus lockdown measures, a new app is seeking to serve as…

RSS Feed May 28, 2020

HBO Max Celebrates Launch Week With Quarantine-Friendly Brand Partnerships and Digital Events

HBO Max initially planned to hold a week of physical brand activations and brick-and-mortar retail takeovers to celebrate its nationwide launch on May 27. But as…

RSS Feed May 28, 2020

The Pandemic Is Ongoing, but Brands Are Encouraging Travel Again

How many Americans would travel to Las Vegas in the middle of a pandemic if their flight was paid for? Evidently, at least 2,000. With social distancing still the…

RSS Feed May 28, 2020

Facebook: Here’s How to Edit a Messenger Room

Facebook recently debuted Messenger Rooms for users around the world. This feature allows users to create group video chats that can support up to 50 people. Once…

RSS Feed May 28, 2020

Twitter Labels Trump Tweet for ‘Glorifying Violence’

As an uprising ravaged Minneapolis, Minn., in the aftermath of the police killing of a black man, George Floyd, the president tweeted (at 12:53 a.m.): I can't stand…

RSS Feed May 28, 2020

5 Ways to Rethink Influencer Marketing and Make It More Effective

Influencer marketing has experienced explosive growth in recent years. Previous projections had it estimated to become a $15 billion market by 2022, and that was…

RSS Feed May 28, 2020

Lamborghini Lays Rubber Into the Esports Phenomenon With a Virtual Race

It feels like years ago, but it was only Jan. 26 when Paul Miller Racing's car No. 48--a Lamborghini Hurac?n GT3 EVO--took the checkered flag at the Rolex 24 at…

RSS Feed May 28, 2020

PetSmart Names Deutsch LA Its Agency of Record

PetSmart has named Deutsch L.A. its agency of record following a review, according to people familiar with the matter. The brand and agency declined to comment.…

RSS Feed May 28, 2020

Trump Takes Aim at Social Platforms; The Future of D&I: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this…

RSS Feed May 28, 2020