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March 2020

Twitter, Digitas Among NewFronts Presenters Not Participating in Postponed Event

Not every media company presenter will follow the Interactive Advertising Bureau to its rescheduled NewFronts week in late June. Following the IAB's decision Tuesday…

RSS Feed March 31, 2020

NPR Names Michael Smith as Its New CMO

Michael Smith, who most recently served as an svp, general manager for digital channels at Scripps Networks, has been appointed as NPR's chief marketing officer.…

RSS Feed March 31, 2020

This Beauty Brand’s CEO Has Great Advice for Product Innovation and Job Security

CEO Emily Culp can sum up her leadership style in three words: humility, humor and curiosity. All three have helped her listen closely to customers of the beauty…

RSS Feed March 31, 2020

From Fyre Festival Whistleblower to Agency ECD, Oren Aks Lands in San Diego

According to social media, one must-watch series while people continue to quarantine is Netflix's Tiger King. The cast of characters seems to be consuming America…

RSS Feed March 31, 2020

ATTN: and When We All Vote Team Up on Video Promoting 2020 Census

Issues-driven media company ATTN: took steps to ensure that the 2020 Census doesn't slip through the cracks during the ongoing coronavirus pandemic. ATTN: and When…

RSS Feed March 31, 2020

Jason Kilar Named WarnerMedia CEO

Founding Hulu CEO Jason Kilar has been named WarnerMedia CEO, effective on May 1, the company said today. Kilar will report to former WarnerMedia CEO John Stankey.…

RSS Feed March 31, 2020

Ad-Tech Firms Seek Financial Relief (and to Save the Cookie)

Amid the chaos the coronavirus crisis has created in the media industry, separate intriguing petitions aimed at the media industry's cash-rich platforms have recently…

RSS Feed March 31, 2020

Why This Canadian Agency Is Choosing to Open Its Doors Now

As far as strange ad agency names go, Broken Heart Love Affair is up there. But what's perhaps stranger is the fact that squarely in the midst of a pandemic, the…

RSS Feed March 31, 2020

Uber Urges Riders to Stay Home So It Can Help Those in Need

As public health agencies and government officials encourage social distancing to slow the spread of coronavirus, Uber is urging its millions of riders to stay home…

RSS Feed March 31, 2020

Instagram for Business: How to Set a Default Minimum Age for Your Content

Did you know that Instagram allows users with business accounts to set a minimum age for their content? In other words, they can tell Instagram that users need to…

RSS Feed March 31, 2020

NHL, NHLPA Expand Free Remote Access to Hockey Scholar STEM Educational Curriculum

The National Hockey League is doing its part to keep fans entertained while the coronavirus pandemic has put games on hold, and Wednesday, it added educational fare…

RSS Feed March 31, 2020

Brands Balk at April Fools’; Distilleries’ Elegant Hand Sanitizer Packaging: Wednesday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this…

RSS Feed March 31, 2020

Rubicon Project and Telaria Merge to Become the Largest Independent SSP

Rubicon Project and Telaria closed their merger this morning, officially forming the largest independent supply-side platform on the market. The company, which will…

RSS Feed March 31, 2020

Don’t Expect Many Brands to Embrace April Fools’ Day in 2020

Is anybody in the mood to get punk'd right now? Apparently not, if you check Twitter, where commenters have been proactively warning brands for at least the past…

RSS Feed March 30, 2020

Facebook Updates Aim to Help Video Creators Streamline Process, Boost Discovery

Facebook revealed several updates aimed at making it easier for creators to upload and manage videos on their pages, as well as to drive discovery of those videos.…

RSS Feed March 30, 2020

US Consumers Are Keeping a Close Eye on How Brands Handle the Coronavirus Crisis

People expect the global socioeconomic and political challenges posed by the coronavirus crisis, as well as the existential threats of widespread illness and unprecedented…

RSS Feed March 30, 2020