Scroll to top
© 2019. JADIS Interactive Agency, LLC

January 2020

Cobie Smulders Is the Perfect Blockbuster Hero in Toyota’s Super Bowl Ad

Toyota has made a habit of telling strong stories in its Super Bowl advertising, with a dash of heroism and inspiration for good measure. Two years ago, the automaker…

RSS Feed January 31, 2020

4 Ads. 1 Super Bowl. How Goodby Silverstein & Partners Juggled It All

"Let's blame Lee Clow and Steve Jobs because they changed the Super Bowl forever." That's quite a statement by Rich Silverstein, co-founder and co-chairman of Goodby…

RSS Feed January 31, 2020

The NFL’s Latest PSAs Are a Hail Mary for Fixing Its Brand Image

The NFL's recent public service ads are a stark contrast from the NFL's position just three years ago. Back in 2016-2017, when Colin Kaepernick first took a knee…

RSS Feed January 31, 2020

Pop-Tarts Actually Uses Your Social Media Suggestions for New Flavors

Pop-Tarts, meet pretzel. The toaster pastry brand, owned by Kellogg's, is rolling out its newest product, a Pop-Tarts and pretzel hybrid that comes with either chocolate…

RSS Feed January 31, 2020

T-Mobile Is Back at the Super Bowl With Anthony Anderson and His Real-Life Mom

Last year, T-Mobile poked fun at those who tend to text a little longer than most people and set up other amusing scenarios in an entertaining series of ads in last…

RSS Feed January 31, 2020

Roku and Fox Resolve Distribution Standoff in Time For Super Bowl

Crisis averted: Roku and Fox have reached an agreement that will allow Roku to distribute Fox programming on its connected TV devices--meaning that users will be…

RSS Feed January 31, 2020

Twitter Tweaks Its Threaded Replies Feature on iOS

Twitter tweaked threaded replies on its iOS application to make it easier for people to see who is replying to who. The social network revealed the change in a Twitter…

RSS Feed January 31, 2020

TikTok Gears Up for Black History Month

TikTok is marking Black History Month with special edition stickers and by showcasing videos from some of the inspiring African-American creators on its platform.…

RSS Feed January 31, 2020

Tumblr Brings Back Its #BlackExcellence365 Campaign for Black History Month

Tumblr is kicking off Black History Month with its #BlackExcellence365 campaign, aimed at highlighting black activists and artists that use its platform. #BlackExcellence365…

RSS Feed January 31, 2020

Hulu CEO Randy Freer Exits Company Amid Further Integration With Disney

Hulu CEO Randy Freer is stepping down from the streaming service as Disney looks to further integrate Hulu into its direct-to-consumer and international segment.…

RSS Feed January 30, 2020

Q4: Facebook Reports 1.66 Billion Daily Active Users, 2.5 Billion Monthly

Facebook reported its financial results for the fourth quarter of 2019 and the full year earlier this week, and we broke out the highlights, financial and otherwise.…

RSS Feed January 30, 2020

Jeep Teases Groundhog Day-Themed Super Bowl Ad

OK, campers. Rise and shine! Bill Murray's return to Punxsutawney, Pa., appears to be real. But no, it's not a sequel; it's a teaser for Jeep's Super Bowl ad. The…

RSS Feed January 30, 2020

Due to the Coronavirus Outbreak, These Travel Brands Have Suspended or Altered Service to China

In light of the grave concerns that the Wuhan novel coronavirus outbreak has raised--and the over 200 deaths of the contagious respiratory illness--the World Health…

RSS Feed January 30, 2020

Why Are So Many Brands Back in the Super Bowl After Years of Staying Away?

When insurance giant New York Life airs its 60-second spot between the first and second quarters of Super Bowl LIV on Sunday, it will talk about its 175th anniversary…

RSS Feed January 30, 2020

Xandr’s Brian Lesser on Partnerships, M&A and Overcoming the Cookie Crisis

Few executives have the instant name recognition of Brian Lesser: CEO of AT&T's ad-tech unit Xandr, former chief executive of GroupM in North America, and Adweek's…

RSS Feed January 30, 2020

Why Outer Space Is a Go-To Theme for Super Bowl 2020 Ads

Space comes and goes as a hot trend in advertising, but if this year's Super Bowl spots are any indication, space travel and sci-fi are back in for brands. At least…

RSS Feed January 30, 2020